With so many people attempting to live a more health-conscious lifestyle, top industries are trying to stay relevant, and competitive. In the cosmetic industry, competition is fierce. Offering products that are trendy, affordable products that appeal to today’s consumer is essential for the success of any business, read also related articles here on usmagazine.com. Although EOS, or Evolution of Smooth, has established themselves as leaders in the industry, their recent announcement has yet again wowed their customers.
Unlike the earlier Lip Balms, the new Crystal Lip Balm is a tiny clear vegan balm housed in a newly shaped sphere. Retailers say that the new product is leaving the shelves just as quickly as they are being stocked, and the EOS online store sold out within minutes, check this out. Crystal Lip balms are organic and completely animal-free. This year, the company decided to do away with beeswax, making EOS enjoyable for everyone. New Crystal Lip Balms come in two invigorating scents, Hibiscus Peach and Vanilla Orchid.
According to imabeautygeek.com, the new weightless formula contains five essential nourishing oils to help achieve the most kissable lips you can imagine. EOS has completely revolutionized the industry of lip care. Gone are the days when consumers were limited to cherry flavored chapstick that tasted eerily similar to cough syrup. With EOS, options for quality skin care are limitless.
After less than a decade in business, the EOS team has gone from a small startup to a $250 million company, and their future looks brighter than ever. Whats their secret you ask? By simply listening to the needs of the consumer, EOS essentially broke down the standard for lip care. Riding the wave of the “natural” movement, the company has created a variety of products designed with the consumer in mind.
Have a quick glimpse of this cool video, https://www.youtube.com/watch?v=2_UEa9u13Mc!